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SSE Announces JetBlue Airways’ Pillar Partnership Renewal

JetBlue remains Official Airline Partner of the BankAtlantic Center and the Florida Panthers

Wednesday, 06.29.2011 / 3:25 PM / News
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SSE Announces JetBlue Airways\u2019 Pillar Partnership Renewal
SUNRISE, Fla. – Sunrise Sports & Entertainment announced today that JetBlue Airways has renewed it’s Pillar Partnership as the Official Airline Partner of the BankAtlantic Center and the Florida Panthers. The JetBlue Tarmac and innovative JetBlue Tailfin will continue to be featured in this fully-integrated partnership which has also added major benefits such as the Florida Panthers Offseason presented by JetBlue and the JetBlue Executive VIP Entrance.
 
“We are thrilled to continue our partnership with a respected and innovative organization such as JetBlue Airways,” said SSE president & COO Michael Yormark. “The business principles and marketing philosophies that our two companies share have allowed us to create one of the most creative and effective marketing partnerships in the professional sports and entertainment industry.”
 
“Over the last two years, JetBlue has enjoyed a strong relationship with the BankAtlantic Center and the Florida Panthers, one of the fastest growing franchises in South Florida,” said Marty St. George, senior vice president of marketing and commercial strategy for JetBlue Airways. “This partnership has only strengthened our ties with the Fort Lauderdale community, one of our strongest focus cities that hundreds of crewmembers also call home. We look forward to continued success with this great organization.”
 
JetBlue’s fully-integrated sponsorship also includes joint marketing promotions and advertising exposure inside the BankAtlantic Center, on the arena’s outdoor marquees and through SSE’s print, radio, television, online and social media assets. The new JetBlue Executive VIP Entrance is located on the northeast side of the BankAtlantic Center and is available to SSE owners, executives, hockey ops personnel, special guests, and more.
 
In addition, the official Florida Panthers Offseason presented by JetBlue logo continues to be incorporated in to all Panthers offseason marketing, public relations and media initiatives including press releases, promotional campaigns, television and radio programming, press conferences, community events, FloridaPanthers.com, social media, and more.
 
JetBlue is a Pillar Partner of Sunrise Sports & Entertainment and the Official Airline Partner of the Florida Panthers and the BankAtlantic Center.
 
JetBlue Airways, New York’s hometown airline, has created a new airline category based on value, service and style. Known for its award-winning service and free TV as much as its low fares, JetBlue offers the most legroom in coach of any U.S. airline (based on average fleet-wide seat pitch) and super-spacious Even More Legroom seats. JetBlue is also America's first and only airline to offer its own Customer Bill of Rights, with meaningful and specific compensation for customers inconvenienced by service disruptions within JetBlue's control. Visit www.jetblue.com/promise for details. JetBlue serves 66 cities with 700 daily flights. Later this year, JetBlue plans to introduce service to St. Thomas and St. Croix, in the U.S. Virgin Islands, and La Romana, Dominican Republic, subject to government approval. With JetBlue, all seats are assigned, all fares are one-way, and an overnight stay is never required. For information or reservations call 1-800-JET-BLUE (1-800-538-2583), TTY/TDD 1-800-336-5530, 1-801-365-2583, or visit www.jetblue.com.
 
The Florida Panthers Offseason is presented by JetBlue. Sunrise Sports & Entertainment is the premier company of its kind in South Florida. Follow us on Twitter, Facebook, and YouTube. Home to more than 200 events annually and the Florida Panthers Hockey Club, the BankAtlantic Center was a finalist for Arena of the Year in annual awards given by trade publication Pollstar.
UPCOMING EVENTS

SCHEDULE

HOME
AWAY
PROMOTIONAL

STANDINGS

EASTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 p - BOS 82 54 19 9 261 177 117
2 y - PIT 82 51 24 7 249 207 109
3 x - TBL 82 46 27 9 240 215 101
4 x - MTL 82 46 28 8 215 204 100
5 x - NYR 82 45 31 6 218 193 96
6 x - PHI 82 42 30 10 236 235 94
7 x - CBJ 82 43 32 7 231 216 93
8 x - DET 82 39 28 15 222 230 93
9 WSH 82 38 30 14 235 240 90
10 NJD 82 35 29 18 197 208 88
11 OTT 82 37 31 14 236 265 88
12 TOR 82 38 36 8 231 256 84
13 CAR 82 36 35 11 207 230 83
14 NYI 82 34 37 11 225 267 79
15 FLA 82 29 45 8 196 268 66
16 BUF 82 21 51 10 157 248 52

STATS

2013-2014 REGULAR SEASON
SKATERS: GP G A +/- Pts
N. Bjugstad 76 16 22 -14 38
S. Upshall 76 15 22 1 37
B. Campbell 82 7 30 -6 37
B. Boyes 78 21 15 -6 36
S. Bergenheim 62 16 13 -16 29
J. Huberdeau 69 9 19 -5 28
T. Fleischmann 80 8 20 -18 28
T. Gilbert 73 3 25 -5 28
B. Pirri 49 13 12 6 25
A. Barkov 54 8 16 -3 24
 
GOALIES: W L OT Sv% GAA
R. Luongo 25 23 7 .919 2.40
S. Clemmensen 6 7 1 .896 3.09
 
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