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Ford Extends Marketing Partnership With SSE To Include Powering Of All Panthers Social Media

Panthers’ Twitter, Facebook and WhoSay Now Powered by Ford

Friday, 08.24.2012 / 4:00 PM / News
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Ford Extends Marketing Partnership With SSE To Include Powering Of All Panthers Social Media

Partnership Elements Also Include Continuation of Ford Fridays

SUNRISE, Fla. – Sunrise Sports & Entertainment announced today that Ford has extended and expanded its marketing partnership with the Florida Panthers and the BankAtlantic Center to include the powering of all the organization’s social media platforms. Moving forward, the Panthers’ Twitter, Facebook and WhoSay will all be powered by Ford. Ford will also continue to be the presenting sponsor of Ford Fridays for all Panthers home games on Friday nights, starting on Nov. 23 when the Cats host the Detroit Red Wings.

“Ford’s decision to extend and expand its marketing partnership with SSE is indicative of our ability to deliver measurable results and increase overall brand exposure,” said SSE president & chief operating officer Michael R. Yormark. “Additionally, we are excited that all the Panthers’ social media platforms will now be powered by Ford as we look to continue our incredible growth with more unique programs and innovative initiatives on Twitter, Facebook and WhoSay.”

Ford has had an increasing role with SSE and the Panthers since joining as a marketing partner in 2010 and will continue its growing involvement this season by presenting the Panthers’ social media platforms, including the post-game update on both Twitter, Facebook and PanthersVision game highlights. Ford will also be included on all advertising, broadcast and graphic materials relating to the Panthers’ social media accounts. Additionally, SSE and Ford will provide unique entertainment experiences for multiple Ford promotions throughout the year.

The Panthers’ social media platforms have experienced significant growth during the past season. The team’s Twitter account, @FlaPanthers, recently surpassed the 53,000-followers mark – a 190-percent growth in less than 11 months – while the team’s Facebook account, Facebook.com/FloridaPanthers, has grown 47 percent in that time frame to nearly 80,000 followers.

The Panthers are set to open the 2012-13 season Oct. 13 against the Tampa Bay Lightning and will raise a Southeast Division Championship banner in a pre-game ceremony. Select lower-bowl season tickets are available for as low as $30 now by calling 954-835-PUCK or clicking to FloridaPanthers.com.

Sunrise Sports & Entertainment is the premier company of its kind in South Florida. Follow us on Twitter

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STANDINGS

EASTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 MTL 62 41 16 5 171 135 87
2 NYI 64 41 21 2 205 179 84
3 NYR 61 38 17 6 192 152 82
4 TBL 63 38 19 6 207 167 82
5 DET 61 35 15 11 180 159 81
6 PIT 61 35 17 9 176 152 79
7 WSH 63 33 20 10 184 159 76
8 BOS 62 31 22 9 165 161 71
9 FLA 62 27 22 13 150 175 67
10 PHI 63 27 25 11 168 183 65
11 OTT 60 27 23 10 171 163 64
12 NJD 63 26 27 10 141 164 62
13 CBJ 61 26 31 4 157 191 56
14 CAR 61 24 30 7 142 162 55
15 TOR 62 25 32 5 170 189 55
16 BUF 63 19 39 5 123 212 43

STATS

2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
N. Bjugstad 62 22 15 -8 37
J. Jokinen 61 6 28 -1 34
J. Huberdeau 59 9 24 2 33
A. Ekblad 62 9 23 8 32
B. Boyes 60 10 21 8 31
J. Jagr 58 11 18 -11 29
J. Hayes 53 17 10 -5 27
B. Campbell 62 3 19 3 22
A. Barkov 51 9 12 -6 21
T. Fleischmann 52 7 14 12 21
 
GOALIES: W L OT Sv% GAA
R. Luongo 23 16 11 .920 2.40
A. Montoya 4 6 2 .893 2.98
 
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