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Ford Extends Marketing Partnership With SSE To Include Powering Of All Panthers Social Media

Panthers’ Twitter, Facebook and WhoSay Now Powered by Ford

Friday, 08.24.2012 / 4:00 PM ET / News
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Ford Extends Marketing Partnership With SSE To Include Powering Of All Panthers Social Media

Partnership Elements Also Include Continuation of Ford Fridays

SUNRISE, Fla. – Sunrise Sports & Entertainment announced today that Ford has extended and expanded its marketing partnership with the Florida Panthers and the BankAtlantic Center to include the powering of all the organization’s social media platforms. Moving forward, the Panthers’ Twitter, Facebook and WhoSay will all be powered by Ford. Ford will also continue to be the presenting sponsor of Ford Fridays for all Panthers home games on Friday nights, starting on Nov. 23 when the Cats host the Detroit Red Wings.

“Ford’s decision to extend and expand its marketing partnership with SSE is indicative of our ability to deliver measurable results and increase overall brand exposure,” said SSE president & chief operating officer Michael R. Yormark. “Additionally, we are excited that all the Panthers’ social media platforms will now be powered by Ford as we look to continue our incredible growth with more unique programs and innovative initiatives on Twitter, Facebook and WhoSay.”

Ford has had an increasing role with SSE and the Panthers since joining as a marketing partner in 2010 and will continue its growing involvement this season by presenting the Panthers’ social media platforms, including the post-game update on both Twitter, Facebook and PanthersVision game highlights. Ford will also be included on all advertising, broadcast and graphic materials relating to the Panthers’ social media accounts. Additionally, SSE and Ford will provide unique entertainment experiences for multiple Ford promotions throughout the year.

The Panthers’ social media platforms have experienced significant growth during the past season. The team’s Twitter account, @FlaPanthers, recently surpassed the 53,000-followers mark – a 190-percent growth in less than 11 months – while the team’s Facebook account, Facebook.com/FloridaPanthers, has grown 47 percent in that time frame to nearly 80,000 followers.

The Panthers are set to open the 2012-13 season Oct. 13 against the Tampa Bay Lightning and will raise a Southeast Division Championship banner in a pre-game ceremony. Select lower-bowl season tickets are available for as low as $30 now by calling 954-835-PUCK or clicking to FloridaPanthers.com.

Sunrise Sports & Entertainment is the premier company of its kind in South Florida. Follow us on Twitter

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STANDINGS

EASTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 x - MTL 77 47 22 8 203 174 102
2 x - NYR 75 47 21 7 228 177 101
3 x - TBL 77 47 23 7 249 201 101
4 PIT 76 42 23 11 210 190 95
5 NYI 77 45 27 5 235 215 95
6 DET 75 40 23 12 220 206 92
7 WSH 76 41 25 10 223 188 92
8 BOS 76 38 25 13 201 196 89
9 OTT 75 37 26 12 218 203 86
10 FLA 76 35 26 15 190 207 85
11 PHI 76 30 29 17 198 219 77
12 CBJ 75 36 35 4 207 232 76
13 NJD 76 31 33 12 168 194 74
14 CAR 75 28 36 11 174 204 67
15 TOR 76 28 42 6 198 244 62
16 BUF 75 20 47 8 144 254 48

STATS

2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
J. Huberdeau 73 13 36 9 49
N. Bjugstad 72 24 19 -7 43
J. Jagr 71 15 26 -2 41
J. Jokinen 75 8 33 -2 41
B. Boyes 73 12 23 10 35
A. Ekblad 75 11 24 11 35
J. Hayes 66 18 13 -5 31
A. Barkov 65 14 17 -1 31
B. Campbell 76 3 22 2 25
B. Pirri 43 20 2 5 22
 
GOALIES: W L OT Sv% GAA
R. Luongo 26 17 12 .921 2.33
A. Montoya 5 7 2 .888 3.08
 
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