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Orangetheory® Fitness Joins SSE As Official Marketing Partner Of The Florida Panthers And BB&T Center

Tuesday, 03.26.2013 / 9:00 AM / News
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Orangetheory\u00AE Fitness Joins SSE As Official Marketing Partner Of The Florida Panthers And BB&T Center

SUNRISE, Fla. – Sunrise Sports & Entertainment Sunrise Sports & Entertainment announced today that Orangetheory® Fitness – the group interval fitness studio with 100 nationwide locations including 14 in South Florida – has joined the organization as an official marketing partner of the Florida Panthers, the BB&T Center and the Saveology.com Iceplex.
 


“Orangetheory® Fitness is an exciting new partner for the Panthers and the BB&T Center as their brand continues to grow nationally while the popularity of their South Florida studios is off the charts,” said SSE Vice President of Marketing & Brand Strategy Steve Ziff. “That said, we believe strongly that the synergies and the innovative nature of this partnership can help raise Orangetheory®’s local and National profile even further.”
 


The integrated marketing partnership features in-arena digital signage, tabling at Panthers games and BB&T Center or Saveology.com Iceplex events, a designated Florida Panthers “Fitness Day”, and the opportunity to launch co-promotional marketing campaigns utilizing the Panthers brand and likenesses. 
 


Orangetheory® Fitness is the energizing group interval fitness concept that is sweeping the nation! Orangetheory® Fitness is a one-of-a-kind workout broken into intervals of cardiovascular and strength training, using a variety of equipment including treadmills, rowing machines, SBT suspension training and free weights to tone your body and gain energy throughout the day.
 
Orangetheory® Fitness has been featured in The New York Times as an effective new plateau-busting workout in which participants can burn up to 900 calories in a 60-minute session. Backed by the science of post-exercise oxygen consumption (EPOC), our heart-rate monitored training is designed to keep heart rates in a target zone that stimulates metabolism and increases energy.
 


The result is what Orangetheory® refers to as the “Orange Effect” – more energy, visible toning and extra calorie burn for up to 36 hours after your workout!  
 


Sunrise Sports & Entertainment is the premier company of its kind in South Florida. Florida Panthers social media is powered by Ford. Follow us on Twitter and Facebook . Home to the Florida Panthers Hockey Club and internationally recognized concerts and events, the Broward County-owned BB&T Center is one of the top ranked venues of its kind in the world.

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  TEAM GP W L OT GF GA PTS
1 PIT 31 21 6 4 99 71 46
2 TBL 33 20 10 3 110 87 43
3 NYI 31 21 10 0 99 89 42
4 DET 32 17 7 8 92 80 42
5 MTL 33 20 11 2 88 82 42
6 TOR 32 19 10 3 110 91 41
7 FLA 30 14 8 8 68 76 36
8 WSH 31 15 10 6 91 85 36
9 BOS 32 16 13 3 81 83 35
10 NYR 29 15 10 4 89 79 34
11 OTT 31 13 12 6 82 86 32
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13 PHI 31 11 14 6 81 92 28
14 BUF 32 13 17 2 62 100 28
15 NJD 33 11 16 6 74 96 28
16 CAR 31 9 19 3 66 88 21

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2014-2015 REGULAR SEASON
SKATERS: GP G A +/- Pts
N. Bjugstad 30 12 7 2 19
A. Ekblad 30 5 13 5 18
J. Jokinen 29 3 13 -1 16
B. Boyes 29 5 9 0 14
J. Hayes 23 7 6 2 13
J. Huberdeau 27 3 9 2 12
V. Trocheck 19 2 9 4 11
S. Bergenheim 20 5 4 2 9
S. Upshall 19 4 5 1 9
T. Fleischmann 28 3 5 7 8
 
GOALIES: W L OT Sv% GAA
R. Luongo 12 6 6 .926 2.24
A. Montoya 2 2 2 .915 2.27
 
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