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Orangetheory® Fitness Joins SSE As Official Marketing Partner Of The Florida Panthers And BB&T Center

Tuesday, 03.26.2013 / 9:00 AM / News
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Orangetheory\u00AE Fitness Joins SSE As Official Marketing Partner Of The Florida Panthers And BB&T Center

SUNRISE, Fla. – Sunrise Sports & Entertainment Sunrise Sports & Entertainment announced today that Orangetheory® Fitness – the group interval fitness studio with 100 nationwide locations including 14 in South Florida – has joined the organization as an official marketing partner of the Florida Panthers, the BB&T Center and the Saveology.com Iceplex.
 


“Orangetheory® Fitness is an exciting new partner for the Panthers and the BB&T Center as their brand continues to grow nationally while the popularity of their South Florida studios is off the charts,” said SSE Vice President of Marketing & Brand Strategy Steve Ziff. “That said, we believe strongly that the synergies and the innovative nature of this partnership can help raise Orangetheory®’s local and National profile even further.”
 


The integrated marketing partnership features in-arena digital signage, tabling at Panthers games and BB&T Center or Saveology.com Iceplex events, a designated Florida Panthers “Fitness Day”, and the opportunity to launch co-promotional marketing campaigns utilizing the Panthers brand and likenesses. 
 


Orangetheory® Fitness is the energizing group interval fitness concept that is sweeping the nation! Orangetheory® Fitness is a one-of-a-kind workout broken into intervals of cardiovascular and strength training, using a variety of equipment including treadmills, rowing machines, SBT suspension training and free weights to tone your body and gain energy throughout the day.
 
Orangetheory® Fitness has been featured in The New York Times as an effective new plateau-busting workout in which participants can burn up to 900 calories in a 60-minute session. Backed by the science of post-exercise oxygen consumption (EPOC), our heart-rate monitored training is designed to keep heart rates in a target zone that stimulates metabolism and increases energy.
 


The result is what Orangetheory® refers to as the “Orange Effect” – more energy, visible toning and extra calorie burn for up to 36 hours after your workout!  
 


Sunrise Sports & Entertainment is the premier company of its kind in South Florida. Florida Panthers social media is powered by Ford. Follow us on Twitter and Facebook . Home to the Florida Panthers Hockey Club and internationally recognized concerts and events, the Broward County-owned BB&T Center is one of the top ranked venues of its kind in the world.

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  TEAM GP W L OT GF GA PTS
1 p - BOS 82 54 19 9 261 177 117
2 y - PIT 82 51 24 7 249 207 109
3 x - TBL 82 46 27 9 240 215 101
4 x - MTL 82 46 28 8 215 204 100
5 x - NYR 82 45 31 6 218 193 96
6 x - PHI 82 42 30 10 236 235 94
7 x - CBJ 82 43 32 7 231 216 93
8 x - DET 82 39 28 15 222 230 93
9 WSH 82 38 30 14 235 240 90
10 NJD 82 35 29 18 197 208 88
11 OTT 82 37 31 14 236 265 88
12 TOR 82 38 36 8 231 256 84
13 CAR 82 36 35 11 207 230 83
14 NYI 82 34 37 11 225 267 79
15 FLA 82 29 45 8 196 268 66
16 BUF 82 21 51 10 157 248 52

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2013-2014 REGULAR SEASON
SKATERS: GP G A +/- Pts
N. Bjugstad 76 16 22 -14 38
S. Upshall 76 15 22 1 37
B. Campbell 82 7 30 -6 37
B. Boyes 78 21 15 -6 36
S. Bergenheim 62 16 13 -16 29
J. Huberdeau 69 9 19 -5 28
T. Fleischmann 80 8 20 -18 28
T. Gilbert 73 3 25 -5 28
B. Pirri 49 13 12 6 25
A. Barkov 54 8 16 -3 24
 
GOALIES: W L OT Sv% GAA
R. Luongo 25 23 7 .919 2.40
S. Clemmensen 6 7 1 .896 3.09
 
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